Ep 113 The Power (Struggle) of Focus…How Your Brand Strategy Can Help
In almost every client meeting or strategy session I hear food business owners relay concern over how many things are competing for their attention — and how exhausting it can be. Some share they are diagnosed with ADD or ADHD, and some just feel like they are...
112. Welcome Back! Doing the Right Things at the Right Time in Your Food Business
The Real Food Brands Podcast is BACK and I’m so glad you’re here. The topic of doing the right things at the right time is always a good concept to keep top of mind, and in this episode, you’ll hear me (Katie Mleziva, your food brand strategist)...
109. Thinking BIG and Making It Happen with Monique & Chevalo Wilsondebriano
Sometimes you need to let yourself dream and think big. Instead of letting other people tell you how things work and why you can’t do something, it can pay off to look at things from a new perspective. It helps, of course, to have a great story, which is something...
108. 6 Brand Strategy Tips for Small But Mighty Food Businesses (Part 2)
As you’re working to build your food business or farm, brand strategy and brand development may seem like something that can wait for later. The thing is, brand strategy work goes far beyond your logo or fonts or colors. When you’ve done the work to create your...